Riya Diamonds values the trust you place in us. This Privacy Policy explains how we collect, use, store, and protect your personal information in accordance with Indian Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 under the IT Act, 2000, and in compliance with the General Data Protection Regulation (GDPR) for EU residents.
By accessing our website, using our services, or sharing your personal information with us — including in our showroom or through our home try-on program — you agree to the practices described in this Privacy Policy.
1.Information We Collect
We may collect and store the following personal data from you:
First and last name
Email address
Phone number (if provided)
Physical/shipping/billing address
Ring size and jewellery preferences
Items you are interested in or intend to purchase
Special instructions or requests shared with us
Information shared during consultations, showroom visits, or try-on programs
Feedback, reviews, or inquiries submitted to us
IP address and device/browser details (automatically collected via cookies or analytics tools)
We do not collect or store payment details directly. All payment transactions are securely handled by our third-party payment processors.
2. How We Use Your Information
Your personal data may be used for:
Processing and fulfilling your orders
Personalising your shopping experience
Communicating with you about your orders, queries, or special requests
Sending updates, offers, or newsletters (with your consent)
Improving our products, services, and website functionality
Legal, accounting, and regulatory compliance
3. Legal Basis for Processing (GDPR – for EU Users)
If you are located in the European Union, we process your data under the following legal bases:
Consent (e.g., signing up for newsletters)
Performance of a contract (e.g., processing your order)
Compliance with legal obligations
Legitimate interest (e.g., improving our services or fraud prevention)
4. Disclosure to Third Parties
We do not sell or rent your personal data. We may share your information only with:
Trusted service providers (e.g., courier/shipping partners, payment gateways, IT service providers)
Government or legal authorities, if required by law
In case of business restructuring, merger, or acquisition (you’ll be notified)
All such third parties are bound by data protection obligations.
5. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, or as required by applicable law.
6. Data Security
We take data protection seriously. We use appropriate technical and organisational measures to safeguard your personal data against unauthorised access, disclosure, alteration, or destruction.
However, no method of online transmission or electronic storage is 100% secure. While we strive to protect your data, we cannot guarantee its absolute security.
7. Your Rights
Under Indian Law (IT Act Rules):
You may at any time:
Review your personal information
Request correction or removal
Withdraw consent for use of your data (where applicable)
Under GDPR (For EU Residents):
You have the right to:
Access your personal data
Correct or update inaccuracies
Request deletion ("Right to be Forgotten")
Object to or restrict processing
Request data portability
Withdraw consent at any time
Lodge a complaint with a data protection authority
To exercise any of the above rights, email us at: jayasurya.tadiparthi@riyadiamonds.com
8. Use of Cookies
We may use cookies and similar technologies to enhance your browsing experience, analyse traffic, and show you relevant products or ads. You can manage your cookie preferences through your browser settings.
9. Children’s Privacy
Our services are not intended for individuals under the age of 18. We do not knowingly collect personal data from children.
10. International Transfers
If you are accessing our services from outside India, please note your information may be processed and stored in India. We will ensure appropriate safeguards are in place to comply with applicable cross-border data transfer laws.
11. Changes to This Policy
We may update this Privacy Policy from time to time. All changes will be posted on this page with a revised “Effective Date.” We encourage you to review it periodically.
12. Contact Us
If you have questions, concerns, or wish to exercise your rights, please contact us at:
